What essential information must appear in every advertisement of a PPO?

The essential information that must appear in every advertisement of a Private Patrol Operator (PPO) includes the company name, a business address or phone number, and the license number. This requirement ensures that potential clients can easily identify who is offering the services, have a means to contact the business, and verify that the business is properly licensed to operate.

The inclusion of the company name establishes the identity of the business, while either the business address or a phone number provides a way for consumers to reach out for services or inquiries. The license number is crucial as it indicates compliance with state regulations, reassuring clients that they are dealing with a legitimate, licensed operation. This level of transparency is essential for maintaining trust and accountability in the private security industry.